Is Your Website Still Relevant? Here’s How to Tell.
Having a website is one thing; having an effective, relevant website is another. If you want your website to bring in leads and support your customers, it needs to remain relevant.How...
6 Content Writing Trends for 2021: An SEO Content Checklist for SMBs
As small businesses head into 2021 with endless hope that this pandemic ends, marketing dollars are scarce.
And from the looks of things, this marketing spend will continue its scarcity throughout 2021,...
How to Step Up Your Content Marketing Strategy in 2021
Are you looking for a way to step up your content marketing strategy in 2021? If so, you’re not alone. Plenty of business owners use content to reach their target audience...
6 Ways to Build Brand Authority With Content Marketing
Becoming an authoritative brand is no easy feat, but the massive benefits are worth the effort.
When you’ve built authority, potential customers and clients begin to count on you and trust you...
Why Your Business Needs a Blog Right Away
Blogging has been a big buzzword for a while now. It has become an essential part of inbound marketing for small and big businesses. The catch is that writing blog posts...
What is the Buyer’s Journey?
In a world of infinite options, there are endless ways to solve our problems.
As consumers, we’ve adapted by getting smarter, more shrewd, and better at making buying decisions based on personally...
5 Content Marketing Trends to Keep in Mind for 2021
As the COVID-19 pandemic continues to progress around the world, it’s important to continuously evolve your content marketing strategy—now more than ever.
What is 2021 going to look like for content marketers? Is...
How to Expand Your Marketing Services Without Outsourcing Anything Out
For years my advice to marketing service providers has been “Learn one thing and get known by doing it best”.
I still believe a narrow specialization is the best way to get...
11 Digital Marketing Strategies That Don’t Use Social Media
Social media is the main thing you should leverage for your digital marketing strategies. CNN reports that teens use social media 9 hours a day.
With television and other media losing ground to...
Book Review: “Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing”
The most recent book we read is “Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing”, published by Dario Sipos, a Digital Marketing Strategist, Branding Expert, Keynote Public Speaker,...