How Content Marketers Can Design Beautiful Experiences for E-Commerce Customers

Content marketing continues to be a dynamic component of e-commerce. Many areas of a business operation need content. So marketers are challenged to think out of the box and collaborate with the...

5 Reasons Why Clients Keep Rejecting Your Content Marketing Ideas & How To Overcome...

If you are working as a content marketer, there is a good chance you are spending countless hours each week in the ideation phase. Every successful content marketing campaign is based on...

How to Set Up an Editorial Board for Content Marketing

In order for a content marketing strategy to be successful, many teams across a company need to be alignedand involved in its execution. Yet, today’s marketing teams, especially in large enterprises, are just starting to organize...

7 Content Marketing Books to Read in 2018

Content marketing is more than just about running successful campaigns and working hard to sustain business growth. It’s also about innovation and finding new ways to create valuable content to attract...

The Future of Advertising: Ads are Suffocating the Web

My Children tell me that inventing banner add is like inventing smallpox. J. McCambley (inventor of the banner ad) How many of people woke up today morning saying: “I so wish to see an...

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