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The Digital Transformation of Enterprise Business and How to Stay Ahead

Every couple of years a new concept in digital marketing comes to dominate the discussion more than any other. For the past few years, the issue on the minds of most...

Up And Coming Social Media Trends Driven By Millennials And Generation Z

Shane McEvoy here has never really been any doubt that social media is deeply embedded into the lives of both Generation Z (born 1995-2012) and the Millennial Generation (born 1980-1994). According to...

The Importance of Protecting Data Privacy when Remote Learning Becomes the Norm

Two months into the physical distancing measures put in place to slow the spread of COVID-19, and most students and educators have found ways to adjust to remote learning. Though the...

State of B2B Content Marketing: 5 Trends That’ll Get You Promoted

B2B companies always have to think a step ahead. They’re looking for something that’ll give their products and services an extra edge. Something that’ll convince potential customers to learn more. Great...
create relevant content

How to Create Relevant Content More Quickly

What’s relevant online changes by the hour. With so many trends calling for audiences’ attention, you need to get content out the door faster in order to own your industry. Quality content...
35 Ways to Increase Website Traffic in 2021

35 Ways to Increase Website Traffic in 2021

You’ve chosen a great product and designed your store. Now, all you need to do is figure out how to get traffic to your website so sales roll in.  From social media...

5 Ways to Create a Stellar Customer Experience Strategy

As marketers and business owners, we’re often so focused on getting customers that we forget about the real lifeblood of scale: retention. The average monthly customer churn rate across industries is around 5%. That...

How to Keep Your Brand at the Focus of Your Content Marketing Strategy

Keep up with a content marketing strategy can seem almost overwhelming at times. Not only do you have to make sure content is unique and fits in with your overall goals...
Attention

How To Catch Your Audiences’ Attention in Under Six Seconds

The attention span of humans is now on the average shorter than ever before– about 8 seconds. Comical to say the least, but in practice what this means is that in...
3-trends-make-virtual-events-less-awful-2021

3 Trends That Could Make Virtual Events Less Awful in 2021

If there was one common challenge that marketers and media pros faced in 2020—besides periods of existential horror—it was trying to figure out virtual events. Maybe you had to change an in-person...

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