How to Keep Your Brand at the Focus of Your Content Marketing Strategy
Keep up with a content marketing strategy can seem almost overwhelming at times. Not only do you have to make sure content is unique...
Content Marketing: Over 100 Years of History
Everything today changes at a very rapid pace. We have this constant need to make everything work faster and to involve technology in every...
SEO is What WE Think That GOOGLE Thinks That the End Customer Wants
CONTENT MARKETING is what WE think the end customer wants.
The truth is that any channel or medium will have larger goals outside the brands...
The Biggest Changes Coming with the GDPR
The GDPR, or General Data Protection Regulation (2016/679), is a unifying update to European Union law that will apply directly to the processing of...
Intuitive Web Design: How to Make Your Website Intuitive to Use
The easier your website it is to use, the more people use it. An essential part of “easy to use” is intuitive. Intuitive design means...
Building Loyalty: 7 Web Design Strategies to Earn Your Audience’s Trust
First impressions matter.
Your website is often the first place where your audience learns about you. It can help them decide whether they want to...
9 Emotional Hooks That Will Make Your Content 10x Better
What makes a piece of content compelling?
The secret ingredient to awesome content isn’t a watertight argument or even a great concept.
It’s emotion.
People make most of...
6 Annoying Social Media Tactics You Must Stop
If one definition of insanity is doing the same thing over and over again and expecting different results, then many social media managers must...
SEO Writing in 2018: Top 47 Tips to Master a Combined Art
Many agencies continue to believe that SEO writing revolves around one process: inserting keywords into page tags and the body of text itself.
This belief...
Rank Tracking is DEAD! 6 Big Keyword Tracking Myths That Need to Disappear
1. Google Lets You See Results For Your Location Only
It’s been a while now since Google no longer lets you change domains to search and see results...