The Importance of Protecting Data Privacy when Remote Learning Becomes the Norm
Two months into the physical distancing measures put in place to slow the spread of COVID-19, and most students and educators have found ways to adjust to remote learning. Though the...
How Digital Innovation Affects Brick and Mortar Experiences
E-commerce will not be the death of the in-store shopping experience, but there’s no denying that its advent has had far-reaching effects. Most importantly, it has given consumers a greater number...
How To Create An Online Reviews Management Strategy
Far from being just a means of measuring business performance, reviews also function as a sales beacon for your business. Often, they are the first point of contact – what prospective clients see – when they attempt to purchase your service.
Like Me Not: The End of Likes
Likes are going away, and Instagram’s recent announcement that it has already set in motion the process to take out like counts from its feed represents one of the first steps to this ‘likepocalypse.’
Creating an Influencer Marketing Strategy
For many businesses, gaining reach to target audiences requires more than just traditional marketing techniques, think ads, referrals, and others. Often, there’s a need for an extra boost, a marketing approach that takes core performance metrics to the roof in a fast way. In the last few years, that competitive edge or marketing octane boost if you like has been influencer marketing.
How To Inspire Your Content Team To Have Better Ideas
Manager, marketer, or entrepreneur, one of the most challenging prospects you will face as you navigate the tricky terrain of creating engaging content, is churning out worthwhile content ideas, more so on a steady basis.
A Quick Guide To Mastering Social Media Algorithms
Social media algorithms – the holy grail of internet marketing – ask around and someone’s bound to tell you it’s the difference between a winning content strategy and one that flunks...
Warning Signs That You Are Creating Irrelevant Content
Content is king – heard that phrase before? Coined shortly after search engines came into being, it was all content publishers needed to flood the internet with as much content as...
How To Catch Your Audiences’ Attention in Under Six Seconds
The attention span of humans is now on the average shorter than ever before– about 8 seconds. Comical to say the least, but in practice what this means is that in...
Five Ways To Pump Up Sales On Social Media Five Ways To Pump Up...
Along with email marketing, SEO, content marketing, and PPC, social media is on the top five marketing channels when it comes to generating solid ROI. Having a social media presence, enough...
