How to Think Like an Influencer
In the modern world of sales and marketing, influencers can play a pivotal role in the growth or demise of a brand or product. This has long...
3 Ways to Ease Customers’ Purchase Anxiety Online
E-commerce has completely changed the way consumers make decisions. While comparison shopping used to be a skill exclusive to savvy shoppers, it's now practically...
Facebook Bans All Ads for Cryptocurrency
Facebook has created a new policy which effectively bans ads for cryptocurrency, as well as other financial products.
The reason for this policy change, Facebook says, is...
The Best Brands On TikTok In 2020: A Quick Guide
TikTok has become a major player in a brand’s social media success.
We saw a large sway of brands jumping on the TikTok hype in 2019,...
29 Experts on the Most Important 2018 Social Media Trends
The biggest social media trends of 2017 included video, influencer marketing, and bots.
Now it’s time to get ready for 2018, and clearly, those trends aren’t going...
How To Use Social Media To Promote Your Next Event
If you’re planning on hosting an event for your brand or business, it’s time to think about all the ways that social media could...
Social Advocacy: Why Your Business Needs It & How to Get Started
In my work for the last 15+ years in utilizing social media to develop brands and communities, one thing has always remained true for...
Libra, the cryptocurrency that Facebook would launch at the beginning of the following year
This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.
According to a report by the Financial Times, Libra, the Facebook-led digital...
From Followers to Communities: Redefining Social Media Success
The social media landscape in 2025 is vastly different from its early days. Gone are the times when brands focused solely on amassing followers;...
Importance of Using Micro-Influencers in Retail: How & Why
Digital marketing is now a huge part of our lives in this day and age. As we browse our social media accounts, it is...
