e-commerce-personalization

Six e-commerce personalization examples with tools and tips

PaperStyle, an e-commerce store that sells invitations and personalized gifts, used to send out un-targeted mass emails to subscribers. With poor response and open rates, PaperStyle decided to use a behavior-based approach to email marketing. By...
facebook-pages-redisigned

Facebook Pages Redesigned, 5 New Features Added

Facebook is rolling out a redesigned layout for Pages along with new features to help foster community building and achieve business objectives. The most notable change to Facebook Page layouts is the...
seo-trends-2021

10 Crucial SEO Trends in 2021: Stay Ahead of Competition

Will SEO still be relevant in 2021? Of course, SEO will still be relevant in 2021, because why wouldn’t it? It’s the present and the future of digital marketing. Just like...

Pcma Acquires Corporate Event Marketing Association

PCMA has acquired the Corporate Event Marketing Association, the premier community for event marketers, as a new, wholly-owned division.   The deal between the two organizations was signed after CEMA members voted overwhelmingly in favor...
marketing-calendar

Marketing Calendar 2021: Dates You Shouldn’t Miss This Year

We finally got through 2020 – from now on, It-That-Must-Not-Be-Named – and Q1 is just around the corner. It’s time for you to start scribbling down your New Year’s Resolutions to...
choose a designer for your site people around table

How To Choose A Designer For Your Site

Looking for a specialist to develop the site, but do not know how to choose the right designer? Then you should read our article to the end to know exactly what...
content-marketing

Leveraging the Right Content Marketing Resouces

Marketing your business online with content marketing is the ultimate way to bring busloads of traffic to your website. With content marketing you can use articles, newsletters, blog posts (which are articles really),...

Amazing Ways to Shine on Instagram With Perfect Captions

Instagram is a fantastic platform for businesses and influencers to connect with an engaged audience. With the right images and captivating captions, businesses can stop scrollers in their tracks. However, accomplishing...

Why Authentic Marketing Will Replace Advertising

Let’s face it: Paid ads no longer work. Advertising may be the most popular customer acquisition channel, but it is increasingly saturated and expensive. Click-through rates are notoriously low — usually in the single-digit...
Cryptocurrency libra bitcoin

Libra, the cryptocurrency that Facebook would launch at the beginning of the following year

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. According to a report by the Financial Times, Libra, the Facebook-led digital currency initiative will hit the market in early 2021,...