Six e-commerce personalization examples with tools and tips
PaperStyle, an e-commerce store that sells invitations and personalized gifts, used to send out un-targeted mass emails to subscribers. With poor response and open rates, PaperStyle decided to use a behavior-based approach to email marketing.
By...
Facebook Pages Redesigned, 5 New Features Added
Facebook is rolling out a redesigned layout for Pages along with new features to help foster community building and achieve business objectives.
The most notable change to Facebook Page layouts is the...
10 Crucial SEO Trends in 2021: Stay Ahead of Competition
Will SEO still be relevant in 2021? Of course, SEO will still be relevant in 2021, because why wouldn’t it? It’s the present and the future of digital marketing. Just like...
Pcma Acquires Corporate Event Marketing Association
PCMA has acquired the Corporate Event Marketing Association, the premier community for event marketers, as a new, wholly-owned division.
The deal between the two organizations was signed after CEMA members voted overwhelmingly in favor...
Marketing Calendar 2021: Dates You Shouldn’t Miss This Year
We finally got through 2020 – from now on, It-That-Must-Not-Be-Named – and Q1 is just around the corner. It’s time for you to start scribbling down your New Year’s Resolutions to...
How To Choose A Designer For Your Site
Looking for a specialist to develop the site, but do not know how to choose the right designer? Then you should read our article to the end to know exactly what...
Leveraging the Right Content Marketing Resouces
Marketing your business online with content marketing is the ultimate way to bring busloads of traffic to your website. With content marketing you can use articles, newsletters, blog posts (which are articles really),...
Amazing Ways to Shine on Instagram With Perfect Captions
Instagram is a fantastic platform for businesses and influencers to connect with an engaged audience. With the right images and captivating captions, businesses can stop scrollers in their tracks. However, accomplishing...
Why Authentic Marketing Will Replace Advertising
Let’s face it: Paid ads no longer work. Advertising may be the most popular customer acquisition channel, but it is increasingly saturated and expensive. Click-through rates are notoriously low — usually in the single-digit...
Libra, the cryptocurrency that Facebook would launch at the beginning of the following year
This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.
According to a report by the Financial Times, Libra, the Facebook-led digital currency initiative will hit the market in early 2021,...



































