DIGITAL FUTURE TIMES

If your brand’s eCommerce experience is built on Magento 1, you have little more than a month to make the switch to a new...

E-commerce will not be the death of the in-store shopping experience, but there’s no denying that its advent has had far-reaching effects. Most importantly,...

Marketing conferences have shaped my top team memories. I always leave events feeling more in sync with my colleagues, and usually with an expanded...

Far from being just a means of measuring business performance, reviews also function as a sales beacon for your business. Often, they are the first point of contact – what prospective clients see – when they attempt to purchase your service.

Likes are going away, and Instagram’s recent announcement that it has already set in motion the process to take out like counts from its feed represents one of the first steps to this ‘likepocalypse.’

For many businesses, gaining reach to target audiences requires more than just traditional marketing techniques, think ads, referrals, and others. Often, there’s a need for an extra boost, a marketing approach that takes core performance metrics to the roof in a fast way. In the last few years, that competitive edge or marketing octane boost if you like has been influencer marketing.

Manager, marketer, or entrepreneur, one of the most challenging prospects you will face as you navigate the tricky terrain of creating engaging content, is churning out worthwhile content ideas, more so on a steady basis.

If you think social media is the vehicle you need to get to terms with your goals, whether it’s securing a job, establishing a business or furthering your career, then personal branding is the fuel that vehicle needs to get moving.

Social media algorithms – the holy grail of internet marketing – ask around and someone’s bound to tell you it’s the difference between a...

Content is king – heard that phrase before? Coined shortly after search engines came into being, it was all content publishers needed to flood...