State of B2B Content Marketing: 5 Trends That’ll Get You Promoted
B2B companies always have to think a step ahead. They’re looking for something that’ll give their products and services an extra edge. Something that’ll...
Experiential Marketing | 5 Ways to Overcome Challenges & Build Meaningful Brands
Memories elicit emotional responses. If we didn’t have those moments stored in our brains, our histories would be characterless and bland.
Brands and marketers have...
What Does it Take to Create a Strong Visual Identity Design?
Brand visual identity is considered synonymous with ‘branding’ and ‘brand image’. However, it has a few differences that make it distinct from these two...
Facebook Adds Public Group Discussions to News Feed
Facebook is making public groups easier to join and discover by surfacing relevant discussions in users’ news feeds.
When this test begins in a few...
25 of the Best Examples of Effective FAQ Pages
Frequently asked question (FAQ) pages (or hubs) help your business respond to the needs of your audience more quickly and appropriately.
An effective FAQ resource...
WP Bakery WordPress Vulnerability Affects Millions of Sites
Researchers discovered a vulnerability in WP Bakery page builder that allows an attacker to inject malicious JavaScript into pages and posts. The vulnerability allows...
5 Tips for Managing and Improving Your Online Reputation
“Sticks and stones may break my bones but words will never hurt me.”
This children’s rhyme does not apply in today’s highly connected world where...
Local SEO: How to Optimize Your Site for Local Search
Shopping local has gained nationwide popularity among the wildfire of modern corporation criticisms. To herd these eco-conscious and community-oriented shoppers in the direction of...
What Your Content Marketing Strategy Should Contain
With so many pieces of content being delivered daily, it’s no surprise that brands are doing all they possibly can to stand out in...
In Commerce, Content is King (or Queen)
How online shopping is becoming valued more for the shopping experience.
In 2017, the New York Times published a piece titled An Ode to Shopping Malls,...