How to get creative using simple geometric patterns in graphic design
Once you begin to explore the art of geometric pattern design, you’ll quickly realize the creative possibilities are literally endless. That’s probably why geometric patterns never go out of style. Not...
One Design Does Not Fit All
Regions vary regarding their perception of design. While a particular design may resonate in one place, the same design may fall flat in another. There are a variety of reasons for...
How to Plan and Create the Perfect Website in 11 Steps
If you are about to launch a new website, there are some important questions you should ask yourself beforehand, both regarding technical aspects and marketing.
By answering these questions, you can set...
How to Improve Your Website Home Page to Generate More Leads
If you think about it, your audience can enter your website and land on any page of your website. Your home page is therefore simply a landing page for those people...
The Biggest Changes Coming with the GDPR
The GDPR, or General Data Protection Regulation (2016/679), is a unifying update to European Union law that will apply directly to the processing of all personal data in the Union on...
5 Tips to Declutter Your Website Design
Clean and simple website design has been fashionable for a while now. Simultaneously, one is expected to have enough content to satisfy search engines.
This begs the question: how do you say...
8 Ways to Make Your Website More User-Friendly
Websites have evolved into something so much more than just text and information on a page. Users today expect your website to entertain them, deliver quality and offer an intuitive, comfortable...
Putting it to the Test: Never “Redesign” Your Website Again
Are you planning to redesign your company’s website?
Is your boss (or her boss) worried the website’s looking a little old and dated? Maybe they’re not happy with its performance and want...
Shiseido looks to the future of beauty marketing
For Brody Associates, creating a brand identity for Shiseido was akin to developing a new language. Since it was founded 150 years ago, Shiseido has pioneered a unique approach to beauty,...
What Does it Take to Create a Strong Visual Identity Design?
Brand visual identity is considered synonymous with ‘branding’ and ‘brand image’. However, it has a few differences that make it distinct from these two concepts.
Simply put, the identity of your brand...