3 Powerful Ways To Include SEO Into Your Marketing Plan
SEO (search engine optimization) is the term that considers as a holy grail in all kinds of marketing plans and strategies. It is a reliable way to...
5 SEO Risks Worth Taking (Plus 3 You Must Avoid)
There are almost always risks involved when optimizing a website.
Say you’re planning on re-platforming your website with a new site design and URL structure...
How to future proof your SEO strategy in a voice search world
By 2020, 50% of all searches will be done via a virtual assistant or voice search device. In 2015, the year of Comcast’s survey,...
Google Introduces Price Drop Rich Result
Google has updated it’s Product Structured Data page to add a new form of rich results called the Price Drop Appearance. The price drop...
Instagram is Making it Possible to Search by Keyword
Instagram is upgrading its search functionality and letting users find content by keywords for the first time.
Until now, users have only been able to...
SEO in 2018: The Best of Times or the Worst of Times?
As I’ve gotten older, I find myself talking more about the “good old days.”
The days before I had any real responsibility.
The days before I...
Rank Tracking is DEAD! 6 Big Keyword Tracking Myths That Need to Disappear
1. Google Lets You See Results For Your Location Only
It’s been a while now since Google no longer lets you change domains to search and see results...
Where & How to Get the Right Reviews for Your Business
Online reviews play a huge part in the modern customer’s journey.
Earning reviews is a necessary part of any modern marketing strategy.
But where should you get...
How to Turn SEO Strategy into Action with Content Marketing
Know what happened on September 4, 1998? It was the day Google was born. Legend has it that one of the earliest searches typed in Google was...
The 5 Most Effective SEO Tactics Right Now
There are thousands of tactics that can be deployed as part of a tailored SEO strategy.
In this post, I will share five SEO tactics that...
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How to Achieve an SEO-Friendly Website Rebrand
Rebrands are one of those non-trivial business decisions that usually require not only content but also design, including structural web changes or migrations.
It is critical...
